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Everything you need to learn Optimizely X in one place: See our resource pages for Web Experimentation and Personalization.

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Optimizely Knowledge Base

Get started with Optimizely X Full Stack

Relevant Products:
  • Optimizely X Full Stack

THIS ARTICLE WILL HELP YOU:
  • Get started with Optimizely X Full Stack
  • Create experiments in the programming language of your choice, including: Python, Ruby, Java, Node, PHP, and JavaScript
  • Run experiments anywhere in your technology stack, using one of Optimizely’s SDKs
  • Use Optimizely’s Stats Engine to measure the impact of your experiments

Optimizely X Full Stack helps you run Optimizely experiments in any application or on any connected device. It enables product and engineering teams to experiment anywhere in their technology stack, with server-side and client-side testing on a single experimentation platform.

Use it to experiment in areas such as pricing, search result algorithms, or redesigns. A/B test across your technology stack or slowly roll out a new feature.


For example, Optimizely X Full Stack is used above to experiment with two different search algorithms for an e-commerce website. The Full Stack software development kit (SDK) is quick to implement, and the web portal provides statistically valid experiment results, powered by Stats Engine.

Full Stack includes several SDKs that you can use to run experiments in different languages and in any application. Here's an example use of our Python SDK in a server-side application:

To learn more or add Optimizely X Full Stack to your account, contact your Customer Success Manager.

See additional resources
Here are all our articles about the Optimizely dashboard, which you'll use to create projects, add collaborators, manage privacy settings, and more: 

Here's our developer documentation, where you'll find code samples, full references for our SDKs, and getting started guides.