- Identify the features of your legacy plan type
- Decide whether to upgrade to a new plan
- Make decisions about your legacy Bronze, Silver, Gold or Starter plan
Optimizely's legacy plan types include Gold, Silver, Bronze, and Starter plans. If you're on a legacy plan, you currently have access to Optimizely Classic. Use this article to make decisions about your plan, and decide whether to upgrade.
To get access to Optimizely X, upgrade to an Enterprise plan. View the set of features available to you on our Optimizely Plans page. Or, try out Optimizely X with our 30-Day Free Trial.
We also offer a Pay As You Go plan that lets you use Optimizely Classic Testing Standard without a contract. Pay As You Go isn't currently available for Optimizely X.
Why upgrade?
Get access to Optimizely X, our brand new experimentation platform. Compare Optimizely Classic and Optimizely X to learn more. Get the level of monthly unique visitors (MUVs) you need. To upgrade to Optimizely X, head over to our pricing page to see the available features, or give us a call at 1-800-252-9480.
If you'd like to check your current legacy Optimizely subscription, click your username and select Account Settings.
Here's where to find that in Optimizely X:
-
Click Account Settings.
-
Navigate to Plan & Billing.

Here's where to find that in Optimizely Classic:
-
Click your username.
-
Select Account Settings.

Once you leave a legacy Optimizely plan, you can no longer return to it.
If you upgrade your subscription in the middle of your billing cycle, you'll receive the full monthly unique visitor allowance for that cycle, regardless of when you upgrade.
Features by plan type
We encourage you to select the plan that will help you and your team be most successful with Optimizely. The tables below help you compare the feature sets offered by different plan types.
|
Starter |
Bronze |
Silver |
Gold |
|
| Web and Mobile Visual Editor | X | X | X | X |
| Mobile Developer Tools | X | X | X | X |
| Preview | X | X | X | X |
| Balanced CDN Architecture | X | X | X | X |
| Cross Browser Testing | X | X | X | |
| Multivariate Experiments | X | X | ||
| Multi-page (Funnel) Experiments | X |
|
Starter |
Bronze |
Silver |
Gold |
|
| Real-time Results | X | X | X | X |
| Visitor Segmentation (browser, device) | X | X | X | X |
| Shareable Reports | X | X | X | X |
| Language Segmentation | X | |||
| Traffic Source Segmentation | X |
|
Starter |
Bronze |
Silver |
Gold |
|
| Basic Targeting (browser or device, referrer URL, query parameters, language) | X | X | X | X |
| Traffic Source Targeting | X | X | ||
| New/Returning Visitor Targeting | X | X | X | |
| Custom Event Targeting | X | X | X | |
| Custom Tag Targeting | X | X | X | |
| Cookie Targeting | X | X | X | |
| Custom JS Targeting | X | X | X |
|
Starter |
Bronze |
Silver |
Gold (Legacy) |
|
| Standard Integrations GA, Mixpanel, KISSMetrics, Universal Analytics, ClickTale, CrazyEgg |
X | X | X | X |
| For other integration levels, see our Integrations article | ||||
| API Access | Limited | X | X | X |
|
Starter |
Bronze |
Silver |
Gold |
|
| Number of Users | 3 | 1 | Unlimited | Unlimited |
| Role-based Permissions | X | |||
| Number of Websites & Apps | 1 Web 1 Android 1 iOS |
1 Web 1 App |
2 Web 2 Apps |
5 Web 5 Apps |
|
Starter |
Bronze |
Silver |
Gold |
|
| Monthly Unique Visitors | 50,000 | 2,000 | 20,000 | 200,000 |
|
Starter / |
Silver |
Gold |
|
| Optiverse: Online Community, Knowledge Base, and Academy | X | X | X |
| Email Support | X | X |